ANDRESS ADVISERS

connecting the dots

12 Years. $50M+ in Client Revenue. Zero Fluff.

I optimize Google Ads and LinkedIn campaigns for B2B companies who need an expert to take over their entire paid media strategy and execution.

Let's Talk Strategy

Your Current Paid Media Isn't Working

Your Agency Has Narrow Scope

They manage campaigns but don't understand your sales process, customer journey, or business model. You're getting clicks, not customers.

You're DIY-ing Google Ads

Your team is burning budget on broad keywords, missing conversion tracking, and optimizing for vanity metrics instead of revenue.

Small Marketing Team, Big Goals

Your 1-5 person team is stretched thin. You need someone who can own paid media strategy to execution while you focus on growing the business.

What Makes Me Different

I'm not just an ad tactician. I'm a marketing and business consultant focused on driving bottom-line revenue through paid media tactics.

12
Years Agency Experience
Deep expertise managing paid search and social across B2B and B2C industries
20hrs
Monthly Continuing Education
Industry research, tracking trends, and staying current with platform updates
T-Shaped
Marketing Expertise
Deep Google Ads mastery combined with broad business and marketing knowledge
5
Curated Client Portfolio
Quality over quantity - focused attention on each client's strategic needs
Learn More About Me

T-Shaped Expertise

Deep platform mastery combined with broad business knowledge across the customer acquisition funnel.

Broad Knowledge
Deep Knowledge
Marketing
Marketing psychology
Brand positioning
Customer journey mapping
Marketing strategy
Tools:
Figma
Analytics & Data
Google Analytics (GA4)
Ad platform conversion tagging
Data visualization
Attribution modeling
Performance reporting
Tools:
Looker Studio
Supermetrics
Google Tag Manager (GTM)
Google Ads
• Google Ads Strategy
• Goals & KPIs
• Campaign Types
• Campaign Structure
• Keyword Targeting
• Audience Targeting
• Ad Copy & CTAs
• Ad Creative
• Landing Pages
Business & Sales
Business strategy
Unit economics
Lead management
Sales funnel
ROI reporting
Profit on ad spend reporting (POAS)
Tools:
HubSpot
Channel Expertise
SEO
Content marketing
Organic social strategy
Email marketing
Copywriting
Tools:
Google Search Console
LinkedIn
Mailchimp
Squarespace
WordPress
Deep Expertise: Google Ads
Strategy • Goals & KPIs • Campaign Types • Campaign Structure • Keyword Targeting • Audience Targeting • Ad Copy & CTAs • Ad Creative • Landing Pages
Broad Knowledge Across:
Marketing
Psychology, positioning, journey mapping, strategy
Analytics & Data
GA4, conversion tagging, attribution, reporting
Business & Sales
Strategy, unit economics, sales funnel, ROI
Channel Expertise
SEO, content, social, email, copywriting

Platform Expertise

  • Google Ads (Search, Display, Performance Max, YouTube)
  • LinkedIn Ads (all campaign types)
  • Microsoft Ads (Bing)
  • Capterra advertising
  • Google Tag Manager & GA4
  • Looker & Supermetrics

Business Knowledge

  • CRM integration (HubSpot, Salesforce)
  • Marketing automation & lead routing
  • Customer journey mapping
  • Attribution modeling & data analysis
  • Sales funnel optimization
  • Unit economics & CAC optimization

Client Results

Erin is a straightforward communicator and problem solver. She makes sure she understands her client's near-term and long-term needs and develops effective marketing strategies to achieve both. She puts the needs of her clients first, and provides economically compelling results, often against tight timelines. She is a genuine pleasure to work with.
Rich Hamilton
President & CEO, Prosper
We've already got $50k in ACV booked and we're hoping to put together one of the best months we've had in 2 quarters.
Baird Hall
Sales & Marketing at Churnkey
Erin is tenacious. She's driven, solution-oriented and strategically smart. She goes above and beyond. Any place is lucky to have her.
Jeanette Pate
Associate Director, Digital Advertising Paid Search
Total paid search + shopping did over $900k last month...I think our highest this year was in the $700k's.
Matt Nguyen
Demand Generation and Digital Marketing at Demand Hive
Erin is an extremely proficient marketer and advertiser. Erin takes a data-driven approach, always backing up her assertions with empirical data...Erin's contributions to the Method Savvy team have proven invaluable not only because of her work ethic but also because of her ability to provide value -- real ROI -- to clients.
Annabel Long
Strategic Marketing and Campaigns Leader
In working with Erin for 2 years at Method Savvy, she proved to be nothing less than intelligent, reliable, a team player and a real problem solver. Erin always went above and beyond when given an assignment and never turned down a challenge. She was a real joy to work with and comes highly recommended.
Shana Vogan
Senior Field Marketing Manager at Meltwater

Ready to Drive Real Revenue from Paid Media?

Let's audit your current setup and build a strategy that aligns with your business goals.

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